Overview
Qualification Grading Type
Graded
Graded
Be able to analyse the structure of the mass and social media, in particular, aspects of ownership and control.
Discuss the structure of the mass and social media.
Analyse the consequences of ownership and control of the media including social media from both organisational and individual perspectives.
Be able to evaluate theoretical approaches to the mass media
Evaluate two theoretical approaches to the mass media.
Be able to analyse issues of impartiality and bias that occur both within mass and social media.
Analyse current issues in relationship to impartiality and bias within the mass media, considering how this can be influenced by social media.
Be able to explore the debate about the power within all forms of media.
Discuss and draw conclusions concerning the debate about the power of mass media, including social media, as an agent for social change.