Overview
Assessment Guidance
Portfolio of Evidence
Portfolio of Evidence
Know the purpose of effective pricing.
Outline how pricing affects business profits.
Identify some of the factors that influence pricing decisions including
a) competitors’ actions
b) customer behaviour
c) wholesale cost of products
Know why different retailers can sell the same goods at different prices.
Give reasons why different retailers price the same goods differently.
Give reasons why customers are prepared to pay varying amounts for the same item from different retailers.
Know why retailers mark prices up and down.
Give reasons why a retailer might reduce the price of a product.
Identify some situations where a retailer might raise the price of a product.
Be able to label products and shelving correctly.
Follow organisational guidelines to label given products or shelving.
Be able to categorise products correctly online.
Follow organisational guidelines to categorise products being sold online.